I work in the Cooperative Extension System. We take the science from our Land Grant Universities and create educational programs for the people in our communities. Our objective is to help the public use research-based information to improve their lives.
Many of us are "Experts" who don't work out loud, so we don't get the opportunity to serve all the people that we should be reaching.
I believe Extension professionals must put themselves in the flow of information, staying up-to-date in their field of expertise. I also believe that we can provide value for our clients by curating research-based information and vetting the information that is not. Curating alone is not enough, we must also take a leadership role in disseminating information online by leading networks of people who need Extension, but just don't know it.
This is my presentation outline from the NAEPSDP national conference in San Diego, CA.
NAEPSDP National Conference - San Diego, CA
I. Why do we need to be thought leaders?
II. Why do we need to be thought leaders online?
III. Mastering Google Search - Do you really know how to perform a search query? Can you find the information you are looking for?
IV. What is your area of expertise?
V. Setting Up Google Alerts - This is how you put yourself in the flow of information
VI. Sifting Your Content
VII. Curating Content
VIII. Sharing Your Thoughts
IX. Packaging Your Thoughts - Use tools like these to package what you have
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