Gary Vaynerchuk explains how Google recently changed it's search algorithm. This is a HUGE shift, it's not a fad. Social media continues to evolve and disrupt...and it's getting deeper. Imagine how search will change now that it is becoming more and more social?
If you haven't gotten involved, you are way behind. The ROI of social media will take six months to a year. The major investment is in your time. It's a process, so don't treat it like a project. Be patient, many have given up because they got into it thinking they were going to make $$$ right away - this kind of approach is completely wrong.
You have to build relationships and gain trust before you can start selling your stuff. Once you've carefully invested the time and proven that you care, you will begin to see the sales come in from your social media efforts. Trying to sell and push products before relationships are established is just spamming and it's tacky.
The best advice I can give is to get into social media to listen, learn, and share. Be generous, respectful, and kind. Share your personal story, opinion, expertise, and spin on the issues that affect you. Trust me, if you share meaningful content people will listen. Everyone loves a good story.
It takes time to build a tribe so get started.
I'm not a hunter but I've tagged along on a few hunts. They were very eye-opening. I plan to go on my very first hunt soon and I'm looking forward to the experience of becoming more human and procuring my own food.
I've been enjoying these amazing TED Business Talks on my awesome new LG Tone Wireless Bluetooth Stereo Headset with my iPhone 5 on my 19 minute drive to work.
It's so refreshing to gain such amazing insight and knowledge every morning before I dive into work.
Here are three perspicacious talks I hope you'll take the time to listen to this week
Every January, myself along with a tremendous committee of caring leaders gets to organize and host the Southern Regional Utah FIRST Lego League Regional Qualifier at Sunrise Ridge Intermediate in Saint George, Utah.
I had such an amazing experience watching these remarkable youth program and build autonomous robots, complete missions on the field tables, give presentations on their innovative inventions, and exhibit teamwork, gracious professionalism, and cooperation.
I think and write about leadership.
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